In 2017, the Fruit Circle Project started together with the biggest maker of plastic solutions for fruit packaging in Chile. Using the vast network of contacts developed by Oscar Loyola, (the founder) in all this years in the fruit business. The circle starts with collecting fruit crates, which after a grinding process, Fruit Circle, assures that all recycled material ends up into being a new product after the end of it’s first life cycle.
After almost 2 years in this journey, Fruit Circle is recycling 450 tonnes of crates in a year in Holland, Belgium, France and England, with a strong group of recycling partners in different countries. This project starts with the maker of the boxes in Chile, buying the grinded material and using it to make a new tomato picking crate to be used by Chilean growers. At the same time, Fruit Circle, with an office in Blue City 010 (one of the first circular economy hubs in Rotterdam, the Netherlands), is busy with the development of the idea of adding value to the recycled material and creating a new product. Fruit Circle is always trying to improve the process, always evaluating, always moving forward.